Case Study: My Experience With Resumes
Writing Marketing Resumes
When we are talking about marketing, what should come into your mind is packaging, advertising, presentation and perception. It is all about attracting the end user. Once the consumer sees the packaging, he/she should, by all means, strive to buy on the spot. The consumer buying more than once should be a good sign. But before you can get a job in any of the marketing firms available, you must prepare. Preparation entails you being fit in the mind, body, and spirit. In short, package yourself in a way that when you present yourself to the potential employers, they will want to hire you instantly! Being in possession of a perfect resume will give you an upper hand. Let those who read this resume seek you out in person. It must make an impression.
Start by designing your resume to fit the specific job you are applying for. Its not always a good thing to send similar copies of your resume in every company even though the job description is different. The job description you have should be used to match your resume. Job opportunities are available everywhere these days. You can find adverts online, adverts, referrals, etc.
A short and precise resume is the order of the day. Exactly one page is the preferred length. Do not write any less or any excess. Here, you are stating clearly what you will do for the firm and also give a description of who you are. Do not beat around the bush. But in your precision, do not leave the crucial job landing details.
Who you are should be clearly seen in your resume. Try to make it appear professional. Get a straightforward email address if your previous one is not that mature looking. Your full name must be at the beginning. No initials or nicknames.
All the achievements you have made over the years together with your education background must be reflected in your resume. What you have to offer must be clearly stated. Show them that you are not a liability, but an asset they must acquire. The resume must clearly highlight the skills you have acquired over the years, certificates, degrees, etc. If you have any experience, put it on record without forgetting where you got it from.
Why you are applying for the job is another thing that you should not leave out. Try to show your interest in the job offer. Frankly put, what is your objective? This goes together with the brand. This means that you should find a good image that the people will see when they look at your resume and at the same time, when they look at you.
Lastly, your resume must be neat, easy to read and clean. And as you wind up, ensure you state your contacts and references.
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